CBMM Niobium named as race title sponsor in Rome and Punta

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Formula E has announced that CBMM Niobium is set to become the race title sponsor on the return of the ABB FIA Formula E Championship to Punta del Este, in addition to acquiring the naming rights to the first-ever race in the Italian capital – titled the CBMM Niobium Rome E-Prix.
 
The electric street racing series is scheduled to make its third visit to Playa Brava in Uruguay for the CBMM Niobium Punta del Este E-Prix on March 17, with the inaugural race on the streets of Rome signalling the start of the European leg of the season on April 14.
 
Sponsoring Formula E provides opportunities for CBMM Niobium to work with leading developers from the electric vehicle industry and to further promote the important contribution which Niobium Materials Technology is making to the creation of a more sustainable world. 
 
Niobium technologies are already widely used in the automotive sector and the element’s characteristics are helping the industry respond to the increasingly complex challenges it faces. Used in batteries, drivetrains, chassis, wheels and components, Niobium is helping to promote a cleaner environment.
 
Alejandro Agag, Founder & CEO of Formula E, said: “The importance of implementing technologies such as Niobium is crucial to the continual development in the automotive sector and the push for electrification, especially as the demand for producing battery and electric motor components accelerates further. Therefore, we’re pleased to again welcome CBMM and help expand the awareness of Niobium technologies to the world through its involvement in the ABB FIA Formula E Championship.”
 
Eduardo Ribeiro, CEO of CBMM Niobium, said: “We’re delighted to extend our partnership with Formula E. The championship has been a successful platform for CBMM to improve awareness of Niobium technology and enable knowledge sharing about new applications to address complex challenges. Being title sponsor is an exciting opportunity for us to show the huge variety of Niobium Materials Technologies and we look forward to communicating our plans for the Punta del Este and Rome E-Prix.”
 
Marcos Stuart, CTO of CBMM Niobium, said: “Through the Niobium Materials Technology Project we partner with automotive OEMs and suppliers. Together we develop and commercialise advanced technologies in areas including lightweighting, safety, emissions reduction, batteries and electronics that will drive the transformation of the automotive sector. Formula E provides a fantastic opportunity to support this objective.”
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