HeinekenĀ® once again delivered a world class experience to Malaysian fans who welcomed the iconic UEFA Champions League Trophy Tour presented by HeinekenĀ®.

This yearā€™s campaign, ā€˜Share The Drama, Share The Trophyā€™ kicked off in the heart of Kuala Lumpur with the grand arrival of the coveted UEFA Champions League Trophy. Two Malaysian fans ā€“ Chaw Tze Kien and Hui Wai Hong were given the honor of escorting the coveted “Ol’ Big Ears” alongside world renowned football legend, Ronaldinho in a grandeur entrance into Pavilion.

The entourage accompanying the trophy and Ronaldinho were prominent Malaysian UEFA Champions League fans from different fields – ?actor, JC Chee; entrepreneur and philanthropist, Deborah Henry; football legends, Datuk Santokh Singh and Datuk Soh Chin Aun.

ā€œThe UEFA Champions League Trophy is among the most prestigious in the world and winning the tournament is a coveted title for any player. Iā€™m excited to be here in Kuala Lumpur on the UEFA Champions League Trophy Tour presented by HeinekenĀ®, to share the thrill and honor of experiencing the trophy up close with Malaysian fans,ā€ said HeinekenĀ® ambassador, Ronaldinho.

Ronaldinho conveyed his delight in seeing HeinekenĀ® and UEFAā€™s efforts in bringing the UEFA Champions League Trophy back to Malaysia after seven years.

Malaysia is one of only six countries selected for the 2018 UEFA Champions League Trophy Tour presented by HeinekenĀ®. Accessible to public at the main concourse of Pavilion, Kuala Lumpur until 10PM, Sunday 8th April, the tour activity is but the first of many experiences for fans as part of the ā€˜Share The Drama, Share The Trophyā€™ campaign.

ā€œHeinekenĀ®ā€™s long and successful partnership with the UEFA Champions League, enables us to enrich fans’ experiences that go beyond the 90 minutes on the pitch. With a two-month long ā€˜Share The Drama, Share The Trophyā€™ campaign, we are encouraging fans to invite their friends to share their UEFA Champions League match moments over a cold bottle of HeinekenĀ®,ā€ said Loh Ee Lin, Marketing Manager of HeinekenĀ® Malaysia.

In delivering the unique experiences of the UEFA Champions League to Malaysian football enthusiasts, Ms. Loh Ee Lin further said that ā€œMalaysian?fans nationwide are up for a chance to grab hundreds of exclusive prizes including autographed merchandise by the football legend himself, Ronaldinho. The grand prize winners will ā€œShare The Dramaā€ of the UEFA Champions League Final with fans from across the globe at the City of Champions in Athens, Greece!ā€

Well known for curating unique and memorable experiences, HeinekenĀ® and the UEFA Champions League have previously treated fans to one of a kind viewing experiences alongside football greats, in a truly dramatic setting against exotic backdrops around the world.

Find out how to ā€œShare The Dramaā€ and get access to the exclusive campaign rewards and experiences at (?www.heineken.com/my/ucl)?. Follow HeinekenĀ® on Instagram (@HeinekenMY) and Facebook (?www.facebook.com/Heineken?) for the latest updates.

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