BWT, Europe’s leading water technology company, signs as official partner to Mercedes-AMG DTM Team
DTM rookie Lucas Auer ready for debut season in the BWT Mercedes-AMG C63 DTM
Europe’s number one water technology experts have signed as a new partner to the Mercedes-AMG DTM Team. Starting in the 2015 season, the Best Water Technology Group will be sponsoring the marque with the three-pointed star in the DTM.
DTM newcomer Lucas Auer will be sporting the BWT livery on his car. The eye-catching bright pink BWT Mercedes-AMG C63 DTM is set to make its track debut in the DTM tests to be held at Oschersleben during the week of 14th – 16th April. And thanks to the proprietary BWT Magnesium Mineralizer, Auer will have a steady supply of drinking water mineralised with magnesium throughout the campaign.
BWT employees and installation partners will have a unique opportunity to check the racing car over at close quarters during the 2015 Gienger Neuheitenschau (Gienger Innovation Showcase) to be held on 15th – 18th April at Markt Schwaben. There will also be a raffle for a chauffeur-driven lap of the Hockenheim circuit in a DTM car on the opening weekend of the season.
The Best Water Technology Group is Europe’s leading water technology company. It employs 2,600 people and provides modern treatment systems and services for drinking water as well as water for use in pharmaceuticals and industrial processes, in heating systems, boilers, refrigeration and air conditioning systems, as well as in swimming pools.
Lutz Hübner, CEO of BWT Wassertechnik GmbH: “Our partnership with Mercedes-AMG in the DTM consolidates BWT’s international market presence and helps us further enhance dynamic brand awareness amongst end customers. What we have in common with Mercedes-AMG is a high standard of quality, our innovative technology and a passion for everything we do, always with the aim of providing the best for our customers.”
Ulrich Fritz, Mercedes-AMG DTM Team Principal: “We are delighted to have acquired BWT as yet another new partner for the 2015 DTM season. The innovative water treatment products of BWT deliver optimum water quality in all situations. The DTM is the perfect platform for BWT to showcase its technology to a wider audience. The bright colours of the BWT Mercedes-AMG C63 DTM driven by Lucas Auer will certainly be turning the heads of DTM fans this season.”