Italian crane company furthers commitment as partner of World Superbike
Fassi and Dorna WSBK Organisation are delighted to announce another partnership as Fassi are named the Event Main Sponsor of Round 6 of the 2016 MOTUL FIM Superbike World Championship. The Round will therefore be known as the Fassi Malaysian Round.
Fassi, a global leader in crane and truck loading technology manufacturing, are a sponsor of the Championship and an important current collaborator with WorldSBK. As Event Main Sponsor, Fassi is able to further enjoy the unrivalled global exposure offered by the worldâs fastest production motorcycle racing series as the Italian crane company open their first factory outside their native country.
The opening is set to coincide with the Fassi Malaysian Round at Sepang International Circuit and the new Fassi factory outside Kuala Lumpur will surely prove a showpiece of the global company.
âOur participation in the MOTUL FIM Superbike World Championship represents an unbelievable opportunity to touch four continents during the year on racing motorbikes that are a guarantee for strong competition and amazingly spectacular racesâ, says Mr. Giovanni Fassi, CEO of Fassi group.
âThis worldwide journey turns the spotlight on the Fassi brand and has become in the last years a prestigious occasion for our international sales network to get the customers closer to the exciting experiences offered by SBK. Fassiâs presence in Southeast Asia is growing and being the Event Main Sponsor this year in Malaysia at Sepangâs racing circuit makes our image in the market of this area even stronger.â
“We are delighted that Fassi are returning as Event Main Sponsor in WorldSBK,â said Marc Saurina, Commercial and Marketing Director of WorldSBK. âThe exposure offered by the Championship is unique and the perfect opportunity for a global company such as Fassi. We are thrilled to see a continuation of this partnership with another agreement between DWO and the Italian manufacturer.â
The Fassi Malaysian Round gets underway at Sepang International Circuit from the 13th to 15th of May as WorldSBK heads east to the track just outside capital city Kuala Lumpur for Round 6.
