Grand retrospective in Berlin
Interactive exhibition concept, exhibits from five decades of motorsport
Focus on Volkswagen Motorsport’s history in rallying and circuit racing
Showcasing a spectacular history: Volkswagen is staging a special, interactive exhibition looking back on its history of motor racing at DRIVE. Volkswagen Group Forum. The retrospective exhibition, which can be seen from 05 September to 30 October 2016 at the Volkswagen Group Forum on Friedrichstraße/Unter den Linden, marks the 50th anniversary of Volkswagen Motorsport.
The exhibition features eight dynamic exhibits, accompanied by various interactive modules allowing visitors to experience the fascination of five decades of motorsport through video, audio and picture installations.
The spotlight is on eight unique specimens from across the history of Volkswagen Motorsport, from the Golf that won the Group A World Rally Championship and the Race Touareg that enjoyed such great success at the Rally Dakar to the current WRC-winning Polo and the twin-engine Golf that made such an impression on the iconic Pikes Peak hillclimb.
As well as Volkswagen’s rally legends, circuit racing exhibits will also feature at DRIVE. These include a 1960s Formula Vee single-seater, which kick-started the brand’s motorsport history, and a present-day Golf GTI TCR from Volkswagen’s successful customer racing programme.
Informative insights into teamwork, technology, sound, service, adventure and success make the fascination of motorsport a tangible experience for visitors. Interactive elements guide them through the successful, and at times extraordinary, history of Volkswagen Motorsport. The visitors are led through the exhibition in various stages.
Volkswagen Motorsport in time lapse – from 1966 to today
Volkswagen Motorsport is founded on 11 July 1966 in Munich as ‘Verband Formel V Europa e. V.’. Its history starts with the popular Formula Vee and Formula Super Vee series, in which Keke Rosberg, Niki Lauda and Helmut Marko launch their careers.
Among those to graduate through Formula 3 are record Formula One world champion Michael Schumacher, record Le Mans winner Tom Kristensen and record DTM champion Bernd Schneider. Volkswagen is subsequently involved with a works presence at the pinnacle of rallying, initially enjoying great success at the Rally Dakar.
The Wolfsburg-based manufacturer re-joins the World Rally Championship in 2013 and picks up nine World Championship titles in the first three years. The equipment responsible for this achievement, the Polo R WRC – the most successful car in the history of the World Rally Championship – can also be seen in Berlin.