THE Kelantan football squad have been given a RM1 million sponsorship to advertise ‘Visit Malaysia’’ on their jersey by the Ministry of Tourism and Culture.
Tourism and Culture Minister Datuk Seri Mohamed Nazri Abdul Aziz said football has great potential to promote Visit Malaysia 2014 (TMM 2014).
Kelantan or The Red Warriors (TRW) were selected for their excellent track record in recent years.
“Their presence wearing the jersey with ‘Visit Malaysia’ overseas can indirectly promote TMM 2014. Advertising is important to the success of the tourism.
“Players who fall will be caught by cameras that will zoom on ‘Visit Malaysia’,” he told Bernama after launching Kelantan Fiesta 2014 and the TRW Jersey & Kiosk.